2016 Yearly Report
In 2015–16, ideastream partnered with the Baldwin Wallace University Community Research Institute (CRI) to expand the reach of ideastream quarterly Listening Project surveys. Historically, ideastream conducted anonymous surveys, with respondents mostly reflecting ideastream audience members.
The CRI used scientific methods to field three surveys using LP themes. Those surveys were conducted amongst a representative sampling of more than 500 respondents throughout Northeast Ohio, spread across demographics such as age, geography, race, annual household income and political affiliation.
By combining and comparing ideastream LP survey responses with those of CRI’s, ideastream gained a deeper understanding of what matters most to Northeast Ohio residents.